Explainer
MSE purchase preference: what happens when L1 and L2 are MSEs
The short answer
In central government and CPSE tenders, if the L1 bidder is not a micro or small enterprise, every MSE quoting within L1 plus 15 percent may match the L1 price and supply up to 25 percent of the tender. If several match, they share that 25 percent. If an MSE is L1, it wins the order.
Key takeaways
- The preference only switches on when L1 is not an MSE; if an MSE is already L1, the order goes to it in the normal way.
- An MSE inside the 15 percent band gets a share only if it agrees to supply at the L1 price, not at its own price.
- Two or more MSEs that match split the 25 percent between them, so more MSEs in the band means smaller slices.
- The 4 percent SC/ST and 3 percent women-owned shares are annual targets for the buyer, not slices of each tender.
- Traders, distributors, works contracts, joint ventures and medium enterprises do not get the preference under the central Order.
What is MSME purchase preference in a tender?
The Public Procurement Policy for Micro and Small Enterprises Order, 2012 asks every central ministry, department and CPSE to buy at least 25 percent of its annual purchases from micro and small enterprises. The 2018 amendment raised the figure from 20 to 25 percent and added a 3 percent share for women-owned MSEs. The purchase preference clause in a tender is the tool buyers use to get there: it lets an MSE that is not the lowest bidder still win part of the order.
Despite the 'MSME' in most searches, the Order covers micro and small enterprises only. Medium enterprises are outside it. The Ministry of MSME's FAQs also make two points owners often miss: the preference is mandatory in every procurement covered by the Order, even after the buyer has met its 25 percent for the year, and it applies to central buyers, not to state governments, which follow their own policies. The EMD side of the Order is covered separately in our guide to EMD exemption for MSMEs.
How the L1 plus 15 percent band and matching work
Once price bids are opened and the evaluated ranking is final, the buyer works through these steps:
- Check who is L1. If L1 is a micro or small enterprise, there is nothing more to do: it gets the order on normal terms.
- If L1 is not an MSE, multiply the L1 price by 1.15. Every eligible MSE whose evaluated price is at or below that figure is inside the band.
- Ask each MSE inside the band whether it will bring its price down to L1. Agreeing is a choice, not an obligation.
- Give the MSEs that match up to 25 percent of the tendered quantity or value. If more than one matches, the 25 percent is shared among them in proportion.
- Order the rest from L1. If no MSE matches, L1 supplies everything.
What happens when L1 and L2 are MSEs?
This is the question bidders ask most often after a result, and the answer depends on where the non-MSE bidders sit in the ranking.
| Ranking after price opening | Does the preference apply? | Who gets what |
|---|---|---|
| L1 is an MSE, L2 is an MSE | No, L1 is already an MSE | L1 gets the order. L2 gets nothing unless the tender has its own clause splitting quantity between bidders |
| L1 is an MSE, L2 is not | No | L1 gets the order |
| L1 is not an MSE, L2 is an MSE within 15 percent | Yes | L2 may supply up to 25 percent at the L1 price; L1 supplies the rest |
| L1 is not an MSE, L2 and L3 are MSEs within 15 percent | Yes | Both may match; the 25 percent is shared between those who do |
| L1 is not an MSE, the nearest MSE is 18 percent above | No, it is outside the band | L1 gets the order |
| L1 is not an MSE, the MSE in the band refuses to match | Offered, not taken | L1 gets the order |
A tender that distributes quantity between L1, L2 and L3 under its own split ordering clause is a different mechanism. Read that clause separately; it is not the MSE preference, and it may sit on top of it.
Illustrative example: safety shoes for a Visakhapatnam plant
A CPSE plant in Visakhapatnam tenders 2,400 pairs of industrial safety shoes, divisible, with all five bidders offering the full quantity. L1 is ₹1,450 a pair, so the band ends at ₹1,667.50 and the MSE share is 600 pairs.
| Bidder | Status | Price per pair | Above L1 | Outcome |
|---|---|---|---|---|
| A | Non-MSE manufacturer | ₹1,450 | L1 | Supplies 1,800 pairs |
| E | Trader with an Udyam number | ₹1,480 | 2.1 percent | Not eligible for the preference; no order |
| B | Micro manufacturer, Ludhiana | ₹1,520 | 4.8 percent | Matches ₹1,450; supplies 300 pairs |
| C | Small manufacturer, women-owned, Agra | ₹1,640 | 13.1 percent | Matches ₹1,450; supplies 300 pairs |
| D | Micro manufacturer, Kanpur | ₹1,700 | 17.2 percent | Outside the band; no order |
- E ranks second on price but is not an MSE for this purpose, so it is skipped, not counted.
- B and C both match and both offered the full quantity, so the 600 pairs are split equally.
- If C had declined, B alone would supply 600 pairs. If both had declined, A would supply all 2,400.
- C's women-owned status earns it no extra pairs in this tender. The buyer counts its 300 pairs toward its annual 3 percent target.
- Had B quoted ₹1,440, B would be L1 and win all 2,400 pairs on its own price, with no preference step at all.
Before agreeing to match, B and C should check their margin at ₹1,450 on 300 pairs, not 600 or 2,400. A share of a split order carries the same delivery, inspection and penalty terms as the whole contract.
Items that cannot be split, and tenders that drop the clause
Some purchases cannot be divided: one transformer, one software license, one consultancy assignment. The Ministry of MSME's FAQs say that where the item is not divisible, the full supply may be awarded to the MSE that matches L1. Buyers write this differently. A BPCL consultancy bid on GeM, for example, declared the job non-divisible for preference purposes and gave the whole job to the MSE in a tie with a non-MSE.
Buyers also amend the clause. In January 2024, Mazagon Dock Shipbuilders issued a corrigendum to a tender for an upper air sounding system that struck out its purchase preference clause for MSEs entirely. Whatever you think of the decision, the corrigendum governs that tender. Read every tender corrigendum before you count on a preference.
When MSE and Class-I local supplier preferences both apply
Many goods tenders carry both the MSE Order and the Make in India preference for Class-I local suppliers, which uses a 20 percent band. A Department of Expenditure OM of 18 May 2023, reproduced in the 2025 manual, sets the order in which they run.
| Situation | Order of steps |
|---|---|
| Divisible; L1 is neither an MSE nor a Class-I local supplier | MSEs within 15 percent take their 25 percent first. Class-I local suppliers within 20 percent may then match for half of the remaining quantity. L1 gets the rest |
| Divisible; L1 is a Class-I local supplier but not an MSE | MSE preference runs; the balance goes to L1 |
| Divisible; L1 is an MSE but not Class-I | Class-I local suppliers within the margin may match for half the quantity |
| Not divisible | An MSE that is also Class-I and within 15 percent is asked first, then any MSE within 15 percent, then a Class-I supplier within 20 percent; otherwise L1 |
| L1 is an MSE and Class-I | L1 gets the full order |
For how Class-I status is declared and proved, see our guide to Make in India local supplier classes.
SC/ST and women-owned MSEs: is there a separate share?
Inside the 25 percent target, the Order sets 4 percent for MSEs owned by SC/ST entrepreneurs and 3 percent for MSEs owned by women. The Ministry's FAQs are clear that these are targets on the buyer's annual procurement, not reserved slices in each tender. If a buyer cannot find enough SC/ST or women-owned MSEs, it meets the gap from other MSEs.
- Ownership means at least 51 percent held by SC/ST or women entrepreneurs, as the FAQs define it.
- The social category and gender are recorded in your Udyam registration, which is how buyers count you. Keep that entry accurate.
- Buyers report the number of such units and their orders, so a qualifying MSE is worth a buyer's attention even when it gets no extra quantity in a single tender.
If a particular tender's clause does set aside a separate share for SC/ST or women-owned MSEs, follow that clause for that tender. Raise it in the pre-bid meeting if the wording is unclear.
Who qualifies: manufacturers, service providers and traders
| Bidder | Purchase preference? | Why |
|---|---|---|
| Micro or small manufacturer of the tendered goods | Yes | The Order covers goods produced by MSEs |
| Micro or small service provider | Yes | Services rendered by MSEs are covered |
| Trader, distributor or sole agent | No | Excluded; traders may register on Udyam only for priority sector lending |
| Medium enterprise | No | The Order covers micro and small only |
| Bidder in a works contract | No | Works are outside the Order |
| Joint venture or consortium | No | Udyam cannot register a JV or consortium |
| Firm that grew from small to medium | Yes, for 3 years | Non-tax benefits continue for three years after upward reclassification |
| MSE bidding in a state government tender | Depends on the state | The central Order does not bind state governments |
The manufacturer versus trader question, and the GeM clauses that test it, are covered in more depth in our EMD exemption guide; the same test decides the purchase preference.
How AI tools help with MSE preference, and what your team decides
Whether a preference applies is buried in three or four places: the eligibility criteria, the purchase preference clause, the divisibility statement and the corrigenda. TenderGenie's Document Intelligence extracts those clauses with a reference to the source page. During an eligibility check, TenderGenie Risk & Compliance compares the tender's criteria with your organization's credentials and shows which requested documents, such as a current Udyam certificate, you already hold.
Whether to match L1 on a 300-pair share, and at what margin, stays with your team. So does the call on whether a state tender's own MSE policy is worth chasing.
Questions and answers
What is MSME purchase preference?
It is a rule in central government and CPSE tenders that lets micro and small enterprises win part of an order without being the lowest bidder. If the L1 bidder is not an MSE, any eligible MSE quoting within 15 percent of L1 can match the L1 price and supply up to 25 percent of the tender. Medium enterprises are not covered.
What is L1 plus 15 percent in MSME tenders?
It is the price band for the preference. The buyer multiplies the lowest price by 1.15, and every eligible MSE quoting at or below that figure is offered the chance to match L1. For example, if L1 quotes 1,000 rupees, MSEs quoting up to 1,150 rupees are inside the band. They must supply at 1,000 rupees to get a share.
If both L1 and L2 are MSE, how will the tender be awarded?
The preference does not come into play because L1 is already a micro or small enterprise. L1 gets the order on normal terms, and L2 gets nothing unless the tender has a separate clause splitting quantity among the lowest bidders. The 15 percent band and 25 percent share apply only when L1 is not an MSE.
Can traders get MSE purchase preference?
No, not under the central Public Procurement Policy for MSEs. The Ministry of MSME's FAQs exclude traders, distributors and sole agents, and say traders may register on Udyam only for priority sector lending. A trader with an Udyam number that quotes within the band is skipped. The preference is for goods produced and services rendered by the MSE itself.
Is the 4 percent SC/ST share applied in every tender?
No. The 4 percent for SC/ST-owned MSEs and 3 percent for women-owned MSEs are sub-targets within the buyer's annual 25 percent, not reserved portions of each tender. If the buyer cannot find enough such MSEs, other MSEs fill the gap. A specific tender can still write its own clause, so read it.
Does MSME purchase preference apply to state government tenders?
Not under the central Order. The Ministry of MSME's FAQs say the Policy covers central ministries, departments and CPSEs and is not applicable to state governments. Many states have their own MSE procurement policies with different rules, so a state tender's preference clause, if any, comes from that state's policy and the tender document.
What happens if the tendered item cannot be divided?
The Ministry of MSME's FAQs say the full supply may be awarded to the MSE that matches the L1 price when the item is not divisible. Buyers write the details into the tender, and some declare a job non-divisible and give it all to the MSE. Where Make in India also applies, the 2023 DoE OM sets the order in which bidders are asked.
Sources
- Ministry of MSME, Office of DC (MSME): Revised FAQs on the Public Procurement Policy for MSEs (25 March 2022), copy hosted by Cochin Shipyard (opens in a new tab)
- Ministry of Finance, Department of Expenditure: Manual for Procurement of Consultancy Services, Second Edition 2025 (para 1.10.1 and Annexure 25), copy hosted by StaffNews (opens in a new tab)
- LegitQuest: Public Procurement Policy for Micro and Small Enterprises (MSEs) Amendment Order, 2018 (opens in a new tab)
- Mazagon Dock Shipbuilders: Corrigendum No. 2 to tender 1700000510 (30 January 2024) (opens in a new tab)
- BPCL consultancy bid on GeM, Annexure IV: evaluation methodology and purchase preference (December 2024) (opens in a new tab)
Rules and portal steps change. Check the current tender document and the buyer's portal before you rely on any figure here.
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